iBUYPOWER has officially unveiled its Gen 10 series of gaming desktops, and the new design focus is just as much on how your PC looks on your desk as how it performs under load. Announced from the company’s headquarters in City of Industry, California, the new Gen 10 lineup introduces redesigned cases, updated cooling solutions, and even new pack-in peripherals. The goal is clear. iBUYPOWER wants its prebuilts to feel cohesive and modern right out of the box, rather than a collection of high-end parts thrown into a generic chassis.
At the center of the refresh are the new Trace X and Element Pulse X cases. The Trace X leans into a clean, architectural look with a curved front-and-side tempered glass panel that offers a panoramic view of internal components. Flowing vents along the top and rear aim to balance thermals with aesthetics, supporting GPUs up to 360mm in length and air coolers up to 165mm tall. The Element Pulse X takes a different approach, blending retro inspiration with rounded glass panels and integrated ARGB light strips along the front and sides. A corner-mounted ARGB power button syncs with the system lighting for a coordinated glow effect that feels designed rather than incidental.
GEN 10 SPECIFICATIONS (TRACE X / ELEMENT PULSE X)
- Form Factor: ATX
- Material: ABS, Steel, Tempered Glass
- Colors: Black, White
- Dimensions: 462mm (L) x 250mm (W) x 501mm (H)
- Motherboard Support: ATX, mATX, ITX
- Reverse Connector MB Support: No
- PSU Support: ATX up to 200mm length
- GPU Support: Up to 360mm length
- Max Air Cooler Height: 165mm
- Expansion Slots: 7
- Storage: 1x 3.5” or 2x 2.5” drive support
- Front I/O: 2x USB 3.2 Gen 1 Type A, 1x USB 3.2 Gen 2 Type C, Headphone/Mic Combo Jack, Power Button
- Radiator and Fan Support: Side – 3x 120mm fans and 360mm Radiator, Top – 3x 120mm fans, Rear – 1x 120mm fan, Bottom – 1x120mm fan
Cooling also gets an upgrade with the new AW5 all-in-one liquid cooler. The standout feature is a segmented display embedded into the CPU block, giving users quick-read system stats like CPU temperature and fan speeds through HYTE’s Nexus software. For air-cooled configurations, the AC5 RGB Tower Heatsink features a side-mounted 120mm ARGB fan and a logo topper that syncs with system lighting. The AC5 will be exclusive to Gen 10 prebuilts.
Gen 10 systems will also ship with the KM10 keyboard and mouse combo. The keyboard includes a built-in volume wheel and additional RGB light ring, while the mouse adds a three-dimensional RGB lighting effect in the palm rest. Both are also available separately.
Several ready-to-ship configurations are available now. The Element Pulse X R01 pairs a Ryzen 7 9700X with an RTX 5070 and 32GB of DDR5 for $1,949. The Trace X R01 steps up to a Ryzen 7 9800X3D and Radeon RX 9070 XT for $2,699. At the high end, the Trace X RGB R01 combines a Ryzen 7 9850X3D with an RTX 5080 for $3,199.
The Trace X and Element Pulse X cases, along with the AW5 cooler, are also being sold as standalone products for $99.99, while the KM10 keyboard and mouse combo retails for $34.99.
All Gen 10 systems are backed by iBUYPOWER’s three-year labor and two-year parts warranty, with nationwide service support through Micro Center. The new lineup is available now through the company’s online configurator and PC Lab service, with broader retail availability expected soon.
